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Magic Neighbors

Posted by General Zod | Posted in Big Budget Bad | Posted on 07-07-2010

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State Farm Auto Insurance now apparently has a magic dating service for people who can’t sing. Just sing the “good neighbor” jingle off-key (or just say it if you’re really bad) and poof, instant hottie of your choice appears and is immediately interested in you.

Want proof?

“Magic Jingle Hot Tub”


“Magic Jingle Parking Lot”


According to AdBrands.net, “State Farm is America’s biggest home and auto insurance group, now expanding into general financial services. The company covers approximately one out of every six cars in the US, and one out of five homes. In the fiercely competitive personal insurance market, State Farm has for many years attempted to differentiate itself from its rivals through a ‘good neighbour’ policy, leaning heavily on its heritage of fair dealing and promoting a spirit of mutual trust between the company and its customers.”

Looks to me like they’re promising 20-somethings a way to hook up. How much trust will they inspire when they can’t deliver?

Written by General Zod

General Zod

Known to his friends as Kal-el the Digital Marketing Superhero, Drew Horine has been rescuing people from the horrors of bad advertising for over twelve years. Adverterrible unleashes his other alter-ego, General Zod (whose first name just happens to be Dru). Zod isn’t a nice guy, but he gets the job done when no one else will.

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